Curble Chair Hosts Live Commerce with Self-Employed Kim Dabi on 11st

Self-employed Kim Dabi Live Banner.
[Photo by Ableu]

[Asia Economy Reporter Kim Jong-hwa] Manufacturing-based startup Ableu announced that it will conduct a live broadcast on 11st’s entertainment-style live commerce show "Self-Employed Kim Dabi" from 8 PM on the 28th.

"Self-Employed Kim Dabi" is an entertainment-style live commerce content jointly produced by CJENM and 11st. In the video released on the 21st, Second Aunt Kim Dabi (comedian Kim Shin-young) and an Ableu representative were shown negotiating product prices and benefits.

During the live broadcast, Curble Chairs will be sold at a discounted price, and prizes such as the Galaxy Tab S7+, Shinsegae gift certificates, exclusive covers, and Starbucks gifticons will be offered through events.

This collaboration is expected to reveal additional benefits on the day of the live broadcast, as it is the first in the series to conclude negotiations without signing a contract.

An Ableu official said, "We wanted to meet consumers in more diverse ways, so we came together with Aunt Dabi," adding, "Since the negotiations with Aunt Dabi were fiercely conducted until the end, we have prepared unprecedented benefits, so we ask for much interest and participation in the live broadcast."

Meanwhile, the negotiation process of this collaboration can be viewed on the official YouTube channel of "Self-Employed Kim Dabi," 'Studio SSAK,' and the live broadcast can be watched through the 'LIVE 11' section of the 11st app at 8 PM on the 28th.