Considering Logistics Challenges, Early Exclusive Discount Event Held
[Asia Economy New York=Correspondent Baek Jong-min] Samsung Electronics has launched a large-scale preemptive discount event worldwide, including the United States and the United Kingdom, to coincide with the year-end shopping season.
Samsung Electronics America started the 'Samsung Week' discount event for one week from the 25th (local time) until the 1st of next month.
According to a Samsung Electronics America official, the Samsung Week event was held in Korea last year, but this is the first time the event is taking place in the United States. Similar discount events are also being held in Canada, the United Kingdom, France, and other countries.
During the US 'Samsung Week,' Samsung is offering special discounts on The Frame TV, Galaxy Book Pro, dryers, Galaxy Note20 Ultra 5G, Neo QLED 8K TV, Galaxy Z Flip3 5G, and Galaxy S21 Ultra 5G.
The sale is conducted with one item discounted per day. The dryer, originally priced at $1,149, can be purchased for $849 after a $300 discount. For smartphones, the Note20 is discounted by $200, the Z Flip3 by $100, and the S21 by $300. The 85-inch QN90A Neo QLED TV, originally priced at $8,999, is discounted by as much as $3,500, making it available for $5,499.
Samsung has also started discount sales through Amazon and Best Buy. According to Engadget, the Z Flip3 was sold on Amazon for $850, a $150 discount.
US media outlets have also paid attention to Samsung Electronics launching its own sale event starting in October ahead of Black Friday. RadioTimes.com reported that Samsung currently holds an overwhelming lead in the consumer electronics sector and that this is an opportunity to purchase various Samsung products at affordable prices.
A Samsung North America official said, "This Samsung Week event also signifies an 'early Black Friday' sale." The explanation is that, given the severe global logistics difficulties, early discount sales are intended to complete delivery at the time consumers want.
LG Electronics America will start its Black Friday sale event from the 1st of next month.
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