"Choi Jeong's 400th Home Run" SSG.com Launches 'Sagonggong (400) Grand Operation' Promotion

Celebratory Promotion for 'Sagonggong Operation' with SSG Landers Team until the 26th
First 100,000 Customers Get 10% Discount Coupon, Comment Event Offers Up to 4 Million KRW in Rewards

[Asia Economy Reporter Kim Yuri] SSG.com announced that it will hold the 'Sagonggong (400) Operation' promotion for one week from the 20th to the 26th to celebrate SSG Landers' baseball player Choi Jeong's 400th home run.

'Sagonggong Operation' combines SSG.com’s ongoing advertising campaign 'Gonggong Operation' with Choi Jeong’s 400th home run. During the event period, the first 100,000 customers will receive a 10% discount coupon usable at Shinsegae Mall, Emart Mall, Shinsegae Department Store Mall, and more. The coupon can be used across various categories including fashion, beauty, and groceries.

In line with the celebration of Choi Jeong’s 400th home run, various comment events will also be held. Customers who leave supportive comments for Choi Jeong on the event page will be entered into a draw to win prizes. The first prize winner will receive 4 million KRW in SSG Money rewards, while the second and third prize winners will receive 40,000 KRW in rewards and Starbucks gifticons, respectively.

Customers who leave witty two-line acrostic comments (2haengsi) using Choi Jeong’s name on SSG.com’s official Instagram account will be entered into a draw to receive an SSG Landers uniform signed by Choi Jeong himself.

Choi Jeong, who achieved his 400th home run, expressed, "I am grateful for the many congratulations from the group companies on this achievement, and I want to bring even greater joy through baseball in the future." He added, "I hope fans participate in the various events related to this record and enjoy many benefits."

Kim Hyo-eun, head of brand marketing at SSG.com, said, "We sincerely congratulate and support SSG Landers’ Choi Jeong on this historic milestone and have prepared this event with that spirit." She added, "We ask for much interest in the 'Sagonggong Operation' promotion and the 'Gonggong Operation' advertising campaign, which share joy with SSG.com customers and SSG Landers fans."