Lotte Mart Expands Premium Meat Gift Set Supply by 30%

Lotte Mart announced on the 8th that its beef gift sets, which are popular items every holiday, continue to be in high demand this Chuseok as well.

During the pre-order sales period held until early this month, sales of Lotte Mart's premium beef gift sets increased by 42.7% compared to the same period last year. Lotte Mart expanded the quantity of its premium livestock gift sets by 30% compared to the previous year to enhance its top-tier set products.

The "Antibiotic-Free Jirisan 1++ No.9" set, which was first launched last Chuseok and sold out all pre-order stock, increased its quantity by more than 30% this Chuseok. This product is the highest grade Hanwoo beef that can be tasted at luxury hotels or restaurants and is highly rare, accounting for about 7% of the total beef slaughter volume.

The "Another Level Antibiotic-Free Jirisan Pure Hanwoo 1++ No.9 Set 1 (3kg)," consisting of sirloin, striploin, tenderloin, and chuck flap tail, will be sold in a limited quantity of 100 sets. The "Another Level Antibiotic-Free Jirisan Pure Hanwoo 1++ No.9 Set 2 (2kg)," composed of sirloin, soup cuts, and bulgogi, is also prepared.

They also introduced unique gift sets that reflect both the best taste and the latest trends. In response to the MZ generation's "veganism" trend, the "Moving Mountain Vegan Gift Set," consisting of plant-based sausages and burger patties, is offered at 65,000 won, and the "John Cook Camping Set," which includes popular camping foods such as barbecue back ribs, calabasa sausages, and hocks that taste better when grilled, is offered at 60,000 won.