Recently, interest in hair care has significantly increased among the 2030 generation. When hair is dry and split at the ends, dyeing or perming can easily damage the hair texture. Additionally, unhealthy hair caused by stress and environmental factors is a concern for many people. However, if it is considered a temporary symptom and not carefully cared for, it becomes difficult to restore healthy hair.
A representative from TS Trillion, which is running the global luxury shampoo brand ‘TS Shampoo’ campaign, explained, “Young people's hair is greatly affected by environmental factors. Causes such as stress, irregular lifestyle habits, continuous perming and dyeing, and dieting can lead not only to thinning hair but also to various hair concerns. However, by improving lifestyle habits and consistently performing home care, it is possible to help maintain a healthy scalp and manage hair texture.”
They continued, “Smoking, drinking, excessive starvation-based dieting, and irregular sleep schedules should be avoided. Above all, if hair care is a concern, it is advisable to carefully check shampoos that match your scalp type. Just as washing your face after going out is essential, washing your hair before bed is good for scalp health. However, if hair becomes frizzy and difficult to style, washing it in the morning and thoroughly drying it is recommended.”
The representative added, “It is also important to check for ingredients that help with hair texture and healthy scalp care. Look for functional ingredients approved by the Ministry of Food and Drug Safety such as dexpanthenol, niacinamide, and salicylic acid, and choose products that exclude artificial fragrances or colorants that may cause hormonal disorders, silicone, and synthetic surfactants like SLS and SLES. ‘TS Black Edition Shampoo’ contains these ingredients as well as black truffle extract, known as the ‘diamond of the earth,’ which is highly prized as one of the world’s top three food ingredients and can only be harvested in specific regions.”
Meanwhile, TS Trillion successfully entered the KOSDAQ market last year, firmly establishing itself as a global luxury shampoo brand. Its flagship brand, ‘TS Shampoo,’ embodies the noble wish that 10 million people suffering from hair loss no longer worry about it. Other popular products domestically and internationally include the premium self-hair dye ‘TS Chakan Yeomsaek,’ the ‘TS Mask’ offered at the lowest possible price with national health as the top priority, and the LED scalp care device ‘TS Topa Hair Return.’ By launching functional shampoos, cosmetics, health & living products, and health functional foods, the company is solidifying its position as a bio-healthcare specialist.
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