Gangseo-gu Supports Social Economy Enterprises' Entry into Online Distribution Platforms

1-on-1 Strategic Consulting, B2B Shopping Mall Entry Support... B2B Shopping Mall Entry Business Briefing Session Held on the 4th, Full-Scale Promotion

[Asia Economy Reporter Park Jong-il] Gangseo-gu, Seoul (Mayor Noh Hyun-song) is stepping up to support social economy enterprises.

The district announced that it will support social economy enterprises in entering online B2B (business-to-business) shopping malls targeting public institutions to expand their sales channels.

The purpose is to help social economy enterprises develop online sales channels, thereby contributing to increased sales and enhancing the enterprises' self-sustainability and competitiveness.

In particular, by supporting entry into B2B shopping malls used by public institutions, the goal of this support is to secure a stable consumer market and promote public procurement of social enterprise products, thereby realizing a virtuous cycle in the social economy.

The support targets social economy enterprises based on manufacturing within the region.

To enter the shopping malls, one-on-one strategic consulting will first be provided to applicant companies. The district will visit companies directly and conduct monitoring to establish promotional strategies aimed at practical sales increases.

Support will also be provided for creating promotional content suitable for online sales of company products. This includes planning promotional content by category, organizing product websites, and assisting with photography.

Additionally, the district will connect enterprises to B2B shopping malls targeting nationwide post offices and government-affiliated institutions, which are online distribution platforms. Practical training on system usage related to distribution channel entry will also be provided to workers.

A district official said, “We hope this project will be an opportunity for social economy enterprises in our region to grow further,” and added, “We will continue to provide various support so that social economy enterprises can realize social value and contribute to revitalizing the local economy.”

Meanwhile, the district will hold a ‘B2B Shopping Mall Entry Project Briefing Session’ at 2 p.m. on the 4th. Through the briefing, companies will be recruited to participate in the project, and full-scale support will begin.

For more details, inquiries can be made to the Gangseo-gu Job Policy Division or the Gangseo-gu Social Economy Integrated Support Center.