K Shopping Supports Production of MBC Every1's "I Open Parcels Every Day"

Official poster of MBC Every1's new variety show "I Open Parcels Every Day," produced with support from K Shopping.

[Asia Economy, reporter Lim Chunhan] On April 12, K Shopping announced that it will support the production of the new shopping lifestyle analysis show "I Open Parcels Every Day," which will premiere on MBC Every1 on April 13. The program is designed to analyze mobile shopping patterns familiar to many modern consumers, share shopping know-how, and promote a rational and trendy consumer culture.

K Shopping decided to actively support the production, resonating with the program's intent. Before each recording, the program's MCs actually purchase products from K Shopping and recommend items that are perfectly suited to the stories of guest shoppers. In the first episode, the show will introduce a variety of products under the theme of "must-have items for a happy home life," and will also share mobile shopping tips to reduce the risk of failed purchases, as well as useful information and practical hacks for shopping.

The main MC of the show is Haha, with former S#arp member and broadcaster Lee Jihye and model Jung Hyuk joining as sub-MCs. Each episode, they will analyze the real mobile shopping lists of different celebrity guest shoppers, showcasing witty banter and their expertise as representative mobile shoppers for the 30s and 40s age groups.

K Shopping will run various promotions from April 16 to April 30. Viewers who leave a comment with their expectations or reviews of the show on K Shopping's Facebook page will be entered into a drawing to win beverage coupons. K Shopping members who upload a screenshot of the show to their personal Instagram with the required hashtags (#Iopenparcelseveryday, #Nailtaekviewercertification) will be entered into a drawing to win prizes such as a 200,000 KRW Lotte Mobile Gift Certificate, a 30,000 KRW Naver Point voucher, and a Starbucks dessert set.