NVT "4Q Last Year Sales 14.7 Billion KRW, Up 41.5% QoQ... Operating Profit Turns Positive at 400 Million KRW"

[Asia Economy Reporter Hyunseok Yoo] NBT announced on the 23rd that its sales in the fourth quarter of last year rose by about 41.5% compared to the previous quarter, reaching 14.7 billion KRW. Operating profit turned positive to 400 million KRW during the same period, and net profit increased by 213.3% to 1.1 billion KRW.

A company official stated, "In the fourth quarter of last year, sales increased by about 5.1% compared to the same period of the previous year, while operating profit and net profit slightly decreased," but added, "Despite the ongoing performance deterioration across the industry due to the COVID-19 pandemic, NBT began a proactive turnaround starting from the fourth quarter."

He continued, "As the consumer market, which had been sluggish since the end of last year, has revived, and with accelerated growth in point business revenue centered on large B2B partnership platforms since the beginning of this year, we expect performance growth to exceed the initial targets."

Established in 2012, NBT, which has secured a leading position in the mobile point platform sector, focuses on platform business that rewards users who watch advertisements on mobile platforms through major media partnerships such as Naver and Coupang with points that can be used like cash.

Its main cash cow businesses include ADISON, a B2B offerwall partnership point platform that has recently accelerated profitability, and 'CashSlide,' a B2C platform that accumulates points through smartphone lock screen advertisements.

The company plans to focus on increasing profit margins by expanding its profit-centered business areas based on the introduction and operation of PB products using point partnership platforms and investments in direct purchase sourcing companies this year.