Dream Care Factory and Eight M signed a business agreement with China's Yunmeng Group on the 6th. They plan to collaborate on live commerce and marketing through famous influencers from both countries. Photo by Dream Care Factory
[Asia Economy Reporter Kim Soyoung] Korea-China trade specialist company Dream Care Factory Co., Ltd. and MCN and global marketing specialist company Eight M announced that they will collaborate with China’s E-Alliance Group to launch live commerce marketing featuring famous influencers from both countries.
To this end, the three companies signed a business agreement on the 6th, agreeing to ▲domestic distribution of Chinese products through Korean shopfluencers (shop hosts + influencers) and celebrities ▲distribution of Korean products in China through Chinese wanghongs ▲joint marketing activities ▲establishment of an e-commerce logistics system ▲creation of various synergies and discovery of new business opportunities through live commerce platforms.
Meanwhile, E-Alliance Group is a cross-border e-commerce company located in Weihai, Shandong Province, China, operating the largest logistics center in the region. It is a global import-export e-commerce company serving markets including Korea, Japan, Europe, and the United States.
Kim Cheol, CEO of Dream Care Factory, said, "Since our establishment in 2014, we have exported excellent Korean brand products to China and, conversely, imported affordable and high-quality Chinese products to Korea, contributing to trade between the two countries." He added, "With the participation of Eight M, which is building a global MCN commerce marketplace, based on our accumulated Korea-China business experience, we plan to launch a more systematic and full-scale e-commerce business targeting China."
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