Hanssem, Spring New Product Launch... "Creating a New Lifestyle Trend"

Bach Infinimode2 Sofa

[Asia Economy Reporter Kim Bo-kyung] Hanssem announced on the 3rd that it has launched new interior furniture products and kitchen furniture products for this spring and summer season. In line with the home decoration craze, it introduced more than 20 new products including bedroom, living room, and kitchen furniture that enhance convenience and functionality while diversifying materials and designs.

The new living room furniture sofa 'Bach Infinimode2' features functional fabric with strong durability and a soft touch.

It offers easy maintenance with Easy Clean functionality, which provides excellent water repellency and allows stains to be easily wiped off. The fabric sofa’s warm atmosphere can be further enhanced with five pastel-tone colors such as Pastel Blue and Dusty Pink.

The 'Euro Oslo Ceramic' dining table allows placing a dining table in the living room space to enjoy home parties, meals, and various hobbies. You can create your own living room by combining standard chairs, lounge chairs, and bench chairs according to the size and taste of your living room.

Neutral tone beds and built-in wardrobes in achromatic colors that create a hotel-like bedroom were also introduced. The 'Euro Boutique' bedroom set offers a modern atmosphere in two colors: Cream White and Ocean Gray. The voluminous leather cushion headboard and a dedicated wall panel that can be paired with the set allow you to decorate one wall of the bedroom with a hotel-style interior.

The new built-in wardrobe 'Euro Sketch' features small mirror doors that open up and down, which can be used as a compact dressing table, increasing space utilization.

FlexZ Study Furniture Set

For study furniture, the 'Plex Z' desk set was launched, suitable for middle and high school students as well as adults. This product is offered in three modules?▲standard desk, ▲computer desk, and ▲storage desk set?each subdivided by size and function according to purpose, age group, and installation space.

Hanssem’s representative brand with 50 years of kitchen history, 'Euro,' is a mid-range brand targeting older adults, but recently, as the age of homebuyers has lowered, it has been introduced with a variety of colors and sophisticated designs aimed at the younger 30s and 40s generation.

Kim Yoon-hee, Executive Director of Hanssem Design Headquarters, said, "We will create new lifestyle trends that further enhance the value of the home as a space and strengthen the functions of the household."

Hanssem’s new products for the first half of the year will be sequentially displayed from this month at offline stores such as Hanssem Design Park, Hanssem Interior dealerships, and Hanssem Kitchen & Bath dealerships.