LG Uplus Holds Prize Event with Altteul Phone Hub... Baemin 10,000 Won Coupon Giveaway

'Daedongdankyeol' Promotion

[Asia Economy Reporter Cha Min-young] LG Uplus announced on the 25th that it will launch the ‘Daedongdan-gyeol’ promotion targeting customers who subscribe to U+ Altteul Phone through Altteul Phone Hub during the month of March.

Altteul Phone Hub is an integrated portal for Altteul Phone that was launched in 2015 by the Korea Association for ICT Promotion (KAIT), an organization under the Ministry of Science and ICT, in collaboration with major Altteul Phone operators to revitalize the Altteul Phone market. The U+ Altteul Phone operators participating in Altteul Phone Hub include 8 companies: Medialog, LG HelloVision, InsKobi, Unicoms, Enex Telecom, Keunsaram, Smatel, and Eyes Vision.

This promotion is an exclusive campaign jointly operated by Altteul Phone Hub and LG Uplus. From March 1 to 31, the first 3,000 new customers who subscribe to U+ Altteul Phone through Altteul Phone Hub will receive Baedal Minjok coupons worth up to 10,000 KRW. Customers subscribing to two types of 5G plans and three types of LTE plans will receive a 10,000 KRW coupon, while other plans will be provided with a 50,000 KRW coupon.

LG Uplus is also expanding the ‘Kkuljohap’ promotion, which is currently underway with 10 U+ Altteul Phone partners, to Altteul Phone Hub and extending the period from the end of February to the end of March. Kkuljohap is a limited-time special discount plan and additional gift promotion for customers who purchase an unlocked iPhone 12 or Galaxy S21 and then subscribe to a U+ Altteul Phone plan. All customers will receive a 20,000 KRW Baedal Minjok gift certificate, and through a lottery, prizes such as an iPhone 12 (1 winner), Galaxy S21 (1 winner), AirPods Pro 3rd generation (5 winners), and Apple MagSafe chargers (50 winners) will be awarded. However, this cannot be combined with the Daedongdan-gyeol promotion.

Lee Hwabok, head of the KAIT Mobile Business Team, said, “Altteul Phone Hub is the definitive representative site for Altteul Phone in Korea, providing various services such as Altteul Phone plan comparison, unlocked and used device purchases, and affiliated card discounts all in one place.” He added, “We hope that the ‘Daedongdan-gyeol’ promotion with LG Uplus will be an opportunity to contribute to the expansion of the Altteul Phone market.”

Kang Jin-wook, head of LG Uplus MVNO Business, said, “Altteul Phone Hub is one of the credible Altteul Phone channels along with Post Office Altteul Phone.” He added, “This joint promotion is planned and conducted together with Altteul Phone Hub, and through the full expansion of the unlocked Kkuljohap promotion and additional exclusive promotions for Altteul Phone Hub, we hope U+ Altteul Phone will get closer to customers.”