Synesthetic Loungewear That Changes Your Mood, ‘Snaepikeodeul’

Pajamas Made Using the Same Production Method as High-End Brand Women's Clothing

The biggest change brought about by the untact era is the time spent at home, or ‘home life.’ As remote work has increased, more people are handling work, rest, and even hobbies all within their homes. With more time spent wearing casual daily wear rather than going-out clothes, the loungewear market has grown significantly. This is because more people are seeking pajamas that are both comfortable and stylish to suit their tastes.

On February 8, fabric specialist company ‘Move’ launched ‘Snapickers,’ a completely new concept of loungewear that meets the diverse needs of consumers. Using high-quality sewing and materials previously only found in premium women’s brands, from the internal tags to the seams, nothing irritates the skin. Additionally, based on sales data from the existing brand ‘Ode to Optimism,’ an ‘Asian fit’ tailored to the Korean body shape was created, providing comfortable wear in any posture.

Furthermore, the pajamas made by this fabric specialist company feature sophisticated colors and prints that add visual pleasure, and the unique scent applied to all Snapickers products offers a distinctive olfactory experience, making it a synesthetic wear that refreshes your mood the moment you put it on. Its clean, unisex design also allows it to be used as so-called ‘one-mile wear’ suitable for short outings, which is another advantage.

Snapickers ultimately pursues the ‘luxury of experience’?not only the comfort of well-made pajamas but also the excitement of wearing outing clothes that match one’s personal taste, all enjoyed at home.

Changing the scenery of everyday life, Snapickers is currently offering a 3,000 won coupon immediately usable upon signing up on their homepage, along with three additional discount coupons as part of their launch event.