Haeundae LCT Landmark Shopping Center 'LCT The Mall' Individual Sales

- LCT The Mall, a commercial complex closest to Haeundae Beach, seeks investors through individual sales
- Beachfront commercial space of global value... Premium enjoyed at Haeundae, the top commercial district in Korea

Haeundae Shopping Mall LCT The Mall Panorama Perspective View

As the nation's top tourist destination and a representative landmark of South Korea through the development of a super high-rise residential complex, the large-scale commercial complex 'LCT The Mall' located in the heart of Haeundae is attracting significant attention from investors.

LCT PFV Co., Ltd. has launched the Haeundae commercial complex 'LCT The Mall' for individual sales and has officially entered the sales schedule. 'LCT The Mall' in Haeundae is a commercial facility located on the 1st to 3rd floors of Haeundae LCT, which is recognized as a landmark due to its super high-rise residential complex. This commercial complex has a total floor area of 83,790㎡, more than 11 times the size of an international standard soccer field (7,140㎡), and a variety of key tenants suitable for its scale are expected to move in one after another, raising expectations.

The value of landmark commercial complexes in Haeundae has already been recognized worldwide. A representative example is Singapore's 'Marina Bay Sands.' Since its opening in 2010, it has played a significant role in maximizing Singapore's overall tourism revenue. According to released data, 'Marina Bay Sands' attracts 40 million visitors annually and records sales of 3.9797 billion USD, exceeding 4 trillion KRW.

Landmark commercial complexes are also highly popular domestically. COEX Mall, located in the landmark COEX in Samseong-dong, Gangnam-gu, has become a tourist attraction centered around the Starfield Library and established itself as a representative commercial facility in Seoul after large-scale remodeling. IFC Mall, located in the International Finance Center (IFC) Seoul, is another successful example of a landmark commercial facility. IFC Mall, a commercial complex within a super high-rise office and luxury hotel complex, attracts over 12 million visitors annually, proving its value as a landmark commercial facility.

The Haeundae commercial complex 'LCT The Mall,' which enjoys landmark premiums, also boasts a locational advantage of being right in front of Haeundae Beach. Beachfront commercial facilities, previously only seen in the world's top tourist destinations, can now be experienced in South Korea. In fact, the distance from the entrance of the commercial facility to Haeundae Beach is about 30 meters, allowing direct access to the beach without crossing any roads. This enables enjoying the value of a commercial facility embracing Haeundae, the nation's top tourist attraction.

Additionally, the permanent ocean view is another outstanding advantage of the Haeundae commercial complex 'LCT The Mall.' The first-floor commercial facilities extend along the beach, allowing direct access from the beach and offering views of Haeundae's scenery right outside the windows. The second and third floors are designed as beach terrace commercial spaces, providing a place to relax while enjoying the ocean view.

There is another reason why the Haeundae commercial complex 'LCT The Mall' is attracting attention: it has demand that never dries up, 365 days a year. Haeundae is one of the top domestic tourist destinations with about 13.7 million visitors annually. Especially, Haeundae is a representative commercial district that attracts demand not only during the summer vacation season but throughout all four seasons. Nearby business demand exists from Centum City and BEXCO, and various festivals, including the Busan International Film Festival, continue steadily throughout the year, attracting many visitors. Moreover, cultural and shopping hotspots like Haridan-gil and Green Railway, which have recently gained attention among young people, ensure a peak season all year round.

Furthermore, 'LCT The Mall' in Haeundae benefits from abundant fixed demand. The LCT complex houses the large-scale residential-commercial complex 'Haeundae LCT The Sharp' with a total of 882 households, the 6-star hotel Signiel Busan with 260 rooms, and the premium living environment of LCT Residences with a total of 561 units, providing not only stable demand but also synergy effects. The high-income demand segment is also an advantage due to the characteristics of each residential product.

In addition, synergy with various ancillary facilities in LCT that attract floating populations is expected. Starting with the opening of 'Busan X The Sky,' the highest observation deck in Busan and a representative cultural landmark, a large-scale water park equipped with an infinity pool where visitors can swim while viewing the Haeundae horizon is scheduled to open this year alongside the LCT commercial complex. A hot spring spa space, usable regardless of season, will also be established, making it a major facility that continuously attracts visitors. Moreover, 'LCT The Mall' plans to attract leading tenants on each floor to provide unique experiences, thereby increasing dwell time and maximizing sales.

A sales official explained the value of 'LCT The Mall,' saying, "Inquiries from investors nationwide continue to pour in following the sales news of the LCT commercial complex, which aims for full opening within this year. As it is virtually the first and last opportunity directly connected to Haeundae Beach, it will establish a new standard in the premium commercial market, offering investment value never experienced before."

Meanwhile, the site and promotional center of 'LCT The Mall' are located in Haeundae-gu, Busan Metropolitan City.