Dart Media Awarded Excellence Prize at the '2020 Online Advertising Awards'

Integrated Analysis Solution for Digital Advertising Campaigns, 'dONE'

[Asia Economy Reporter Kim Young-eun] Digital marketing company Dart Media (CEO Park Cheon-seong) announced on the 10th that it received the Excellence Award at the '2020 Korea Online Advertising Awards.'

Now in its 9th year, the Advertising Awards is the most prestigious award in the digital marketing field, hosted by the Ministry of Science and ICT and organized by the Korea Internet & Security Agency and the Korea Online Advertising Association.

Dart Media received the Excellence Award in the Tech & Solution category for its integrated digital advertising campaign analysis solution, 'dONE.'

dONE is a marketing support solution that allows advertising-related departments to easily access and view all data related to advertising campaigns (media execution data, conversion data, sales data, etc.) as well as various analysis functions using machine learning, including reporting, performance analysis, and forecasting, all on a single dashboard.

CEO Park said, "dONE helps anyone execute complex and difficult digital advertising easily and efficiently," adding, "Building on this award, we will continue to develop digital advertising solutions equipped with artificial intelligence (AI) and strive to become a world-leading company in the digital marketing industry." Meanwhile, CEO Park was also honored with the Presidential Citation again, having been selected as a 'Meritorious Advertiser,' following the award in 2011.