Potwin Investment Advisory-Hanwha Asset Management, First Advisory MP Launched After Agreement on the 12th "Introducing Lump Sum Management Solution"

Recently, domestic asset management companies have been launching EMP (ETF Managed Portfolio) funds one after another. EMP funds manage more than 50% of their total assets through Exchange-Traded Funds (ETFs) or Exchange-Traded Notes (ETNs). They offer the advantages of low volatility, stable management, easy asset allocation, and the ability to quickly respond to market conditions.

However, returns vary greatly depending on the chosen theme, and since management methods differ by product, it is important to select a type that aligns with market conditions. In this context, the number of people who want to make careful decisions through expert advice to improve returns is steadily increasing.

Among them, ‘Portwin Investment Advisory (CEO Lee Hee-seong)’ announced on the 12th that it has officially signed a business agreement with ‘Hanwha Asset Management (CEO Kim Yong-hyun)’ and will start its first advisory MP service.

Through this business agreement, both parties will be able to actively respond to market changes and needs. Hanwha Asset Management will provide market analysis and stock selection investment advice to Portwin Investment Advisory, while Portwin Investment Advisory will plan asset allocation and monitoring strategies reflecting clients’ financial status.

Portwin Investment Advisory is the first domestic investment advisory firm (FA) to be licensed by the Financial Services Commission with a capital of 100 million KRW following the activation of the investment advisory business. It provides investment advisory services based on a life planning asset management platform.

In particular, it aims to offer advisory services that help realize life plans based on life planning. To this end, it diagnoses current and future financial conditions and establishes concrete plans. Subsequently, it uses intelligent asset management solutions to adjust financial plans, execute asset allocation and product composition, and conduct monitoring. The company plans to develop various services for corporate fund management advisory and personal advisory by securing approximately 30 billion KRW in investment advisory deposits as a milestone of this business agreement.

Along with this, it will launch the ‘Portwin Lump-Sum Fund Management Solution (Monthly Payment Type)’ for advising on funds of small and medium-sized corporations and high-net-worth assets. The newly introduced advisory for the monthly dividend EMP composition will be directly handled by Nam Yong-su, team leader of Hanwha Asset Management’s ETF management team.

The monthly dividend EMP advisory solution selects ETFs that pay dividends monthly, aiming to raise the dividend yield to around 3% while preserving the principal as much as possible. Unlike monthly payment funds that redeem a fixed amount every month and distribute it, this solution invests in assets that pay dividends monthly.

Thanks to this, there is no need to trade held assets, eliminating concerns about selling at a low point. The principal amount is subject to separate taxation and is not included in comprehensive income tax, while only the dividend income portion is included in the comprehensive financial income tax, making it relatively advantageous in terms of taxation.

Nam Yong-su, team leader at Hanwha Asset Management, previewed the Mega Trend EMP to be equipped in the Portwin Asset Growth MP, which will be provided as the second phase, as a solution suitable for Portwin Investment Advisory’s mid- to long-term life purpose funds.

Team leader Nam said, “The core of stock investment is to consistently hold trustworthy stocks for the long term. The global Mega Trend EMP plans to advise on an EMP that diversifies investments into ETFs containing stocks in sectors predicted to achieve double-digit growth annually over the next 10 years, including technology (5G, A.I., materials), climate (hydrogen, renewable energy), demographics (bioinformatics, millennial consumption), and society (ESG, government spending).”

Meanwhile, synergy is also expected with Portwin Investment Advisory’s parent company, Star Asset Consulting. Star Asset Consulting, which acquired ㈜Portwin Investment Advisory, the first domestic investment advisory firm, is a management consulting specialist company that offers total solutions from startup to growth, leap, and exit.