Nongshim, P&G, Amorepacific, LG Household & Health Care, etc.
[Asia Economy Reporter Minyoung Cha] eBay Korea’s Gmarket and Auction Smile Delivery announced on the 1st that they will offer daily necessities, processed foods, and more at up to 40% off during the shopping festival ‘Big Smile Day,’ which runs until the 12th.
Smile Delivery is eBay Korea’s delivery service that allows customers to receive multiple items ordered by 8 p.m. on weekdays combined into one box the next day. Transaction volume has increased by 70% compared to the same period last year from the beginning of the year until the end of October. By using the 20% discount coupon provided to members of the ‘Smile Club’ membership and the up to 20% overlapping discount coupons for Smile Delivery brands, customers can purchase items at up to 40% off.
During this Big Smile Day, 32 popular brand products will be available at special prices through the Smile Delivery service. Participating brands include 19 food brands such as ▲Ottogi ▲Kellogg’s ▲CJ CheilJedang ▲Paldo ▲Pulmuone ▲Orion, 9 daily necessities brands such as ▲P&G ▲Lock&Lock ▲Pigeon, and 4 beauty brands such as ▲Amorepacific ▲Johnson & Johnson ▲AHC.
The exclusive ‘Pepero X Monami Mixed 12-Box Monami DIY Kit’ is perfect as a gift for the upcoming Pepero Day. Other representative special price products include ▲Ottogi Odongtongmyun Meeting Square Limited Edition ▲Chong Kun Dang Health Lactofit Probiotics Gold 5 packs ▲Jalpullineun Jip Pure Natural Pulp 25mX30 rollsX3 packs ▲Sulwhasoo Soonhyang Cleansing Foam (miniature gift), among others.
They also plan to continue linking with the ‘Thanks to Smile’ campaign, which allows customers to participate in sharing with vulnerable groups. Thanks to Smile is a campaign that donates part of the Smile Delivery sales proceeds from Gmarket’s customer-participation social contribution fund ‘Sponsorship Shopping’ and Auction’s ‘Sharing Shopping’ fund to support vulnerable groups. Until the 8th, they will support elderly people living alone who have difficulty purchasing daily necessities due to the interruption of aid caused by COVID-19. During this period, part of the Smile Delivery sales proceeds will be accumulated and used to provide daily necessities gift sets to over 300 elderly people living alone nationwide through the Milal Welfare Foundation.
Song Seunghwan, head of Smile Delivery at eBay Korea, said, “Smile Delivery prioritizes the important customer value of ‘safety’ along with speed, striving to be a reliable delivery service. We are also taking a thoughtful approach to social responsibility, as seen in the launch of the ‘Thanks to Smile’ campaign, which donates part of our profits to vulnerable groups.”
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