Shinhan Card Joins Effort to Revitalize Traditional Markets Ahead of Chuseok

Visiting Financial Supervisory Service and Mangwon World Cup Market
Purchasing Daily Necessities for Vulnerable Groups

Shinhan Card announced on the 24th that it participated in the "Chuseok Sharing Event," a social contribution activity for Chuseok in collaboration with the Financial Supervisory Service, purchasing goods from traditional markets and delivering them to vulnerable groups and small business owners in traditional markets who are struggling due to COVID-19. Attendees at the event included Yoon Seok-heon, Governor of the Financial Supervisory Service (third from the right), and Lim Young-jin, President of Shinhan Card (second from the right).

[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 24th that it participated in the 'Chuseok Sharing Event,' a social contribution activity in celebration of Chuseok, in collaboration with the Financial Supervisory Service (FSS), purchasing goods from traditional markets and delivering them to vulnerable groups.

Shin Young-jin, CEO of Shinhan Card, along with Yoon Seok-heon, Governor of the FSS, visited Mangwon World Cup Market located in Mapo-gu, Seoul, at 10 a.m. on the same day. They delivered daily necessities such as fruits, meat, dried seafood, and traditional market gift certificates purchased with sponsorship funds jointly prepared by the FSS and the financial sector to social welfare facilities and vulnerable groups.

Since 2015, the FSS and the financial sector have jointly conducted the Chuseok Sharing Event by visiting traditional markets to revitalize small business owners and support vulnerable groups.

Representing the credit card industry, Shinhan Card has participated in the event annually. This year as well, in line with its philosophy of mutual growth management, it joined the Chuseok sharing to support vulnerable groups and small business owners in traditional markets who are facing difficulties due to the spread of the novel coronavirus disease (COVID-19).

This is part of Shinhan Financial Group's Environmental, Social, and Governance (ESG) strategy implementation. Shinhan Card plans to evolve into a 'first-class' Shinhan Card that goes beyond being number one by continuously expanding mutual growth management and social contribution.

A Shinhan Card official said, "Amid many difficulties faced by small business owners and vulnerable groups due to COVID-19, we hope that this 'Chuseok Sharing Event' with the FSS will serve as an opportunity to revitalize traditional markets and bring the abundance of the Chuseok holiday to vulnerable groups," adding, "Through continuous social contribution activities, we will fulfill our social responsibility as a corporate citizen and further strive to embody the ESG strategy pursued by Shinhan Financial Group."