BLACKPINK Lisa, Conscious of 'PPL Controversy'? Boldly Labels Luxury Bag as "Sponsored"

Photo by BLACKPINK Lisa Instagram capture.

[Asia Economy Intern Reporter Kim Bong-ju] BLACKPINK's Lisa appeared to be conscious of the 'PPL controversy' by labeling 'sponsorship' on her Instagram post.

On the 6th, Lisa uploaded several photos on her Instagram with the hashtag "sponsorship."

In the revealed photos, Lisa is sitting on a chair, holding a luxury brand bag, and looking at the camera.

Lisa added the "sponsorship" hashtag to her post, possibly aware of the recent 'PPL (product placement) controversy' involving stylist Han Hye-yeon and singer Kang Min-kyung, as well as the 'undisclosed advertisement controversy' surrounding famous YouTubers.

The 'PPL controversy' refers to the issue where celebrities introduced products on YouTube and SNS as if they had purchased them themselves, but it was later revealed that the products were sponsored, causing controversy.

Netizens responded with comments such as "Are you conscious because the PPL controversy is serious these days?", "The bag is pretty," and "It's good to label sponsorship."

Meanwhile, BLACKPINK, the group Lisa belongs to, is set to release a new song on the 28th of this month and will release their first full-length album four years after their debut on October 2nd.