CJ CheilJedang Launches Renewed 'Spam Mild' with 25% Less Sodium

[Asia Economy Reporter Choi Saeng-hye] CJ CheilJedang announced on the 6th that it has renewed 'Spam Mild' and newly launched it as 'Spam Mild with 25% Less Sodium.' As a product that aligns with the recent 'low food' trend, which reduces specific ingredients such as sodium and sugar, the company plans to target more segmented consumer tastes.

The new product contains 510mg of sodium per 100g, which is more than 25% lower than the average sodium content (867mg) of the top three canned ham products in the market. Although there is a strong perception that lower sodium means bland and tasteless food, this product maintains the unique flavor of Spam while delivering a light and clean taste.

In fact, a taste test conducted with consumers prior to the launch of this renewed product received significantly higher scores in overall taste preference compared to existing products on the market. It was especially praised for its balanced harmony of taste and texture without an overly salty or stimulating flavor.

The differentiated taste quality is thanks to CJ CheilJedang’s strict raw material standards and distinctive technology. Instead of regular salt, mineral-rich Andes lake salt was used. Andes lake salt can deliver the natural taste of salt with a smaller amount, significantly reducing sodium intake. Additionally, the recently launched plant-based fermented seasoning material 'Taste Enrich' by CJ CheilJedang was used to provide a rich umami flavor while maximizing the original taste of the raw ingredients.

The Spam Mild with 25% Less Sodium is available for purchase at CJ The Market and other outlets, priced at 5,980 KRW (340g).