Strategic Partnership with 11st, Exclusive Launch of Dedicated New Product
Bodyfriend CEO Sanghyun Park (left in the photo) and 11th Street President Sangho Lee are taking a commemorative photo at the signing ceremony. Photo by Bodyfriend
[Asia Economy Reporter Kim Heeyoon] From now on, Bodyfriend products can also be rented on 11st.
Bodyfriend announced on the 29th that it has signed a strategic partnership agreement with 11st and will promote joint marketing in the online healthcare sector.
Through this business agreement, Bodyfriend plans to reach customers more broadly online. Utilizing 11st's analytics data analysis program, Bodyfriend will launch customized rental deferral programs and new strategic promotions, and is also preparing exclusive package products for 11st. Additionally, extra benefits will be provided to customers who apply for consultations or rent/purchase through 11st.
A Bodyfriend representative said, "We are looking forward to expanding our e-commerce channel and introducing customer-tailored strategic products through the strategic partnership with 11st," adding, "Bodyfriend and 11st will do their best to provide better products and services to customers."
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