LF Maestro Launches 'Flying Suit' with Feather-Light Design

[Asia Economy Reporter Yujin Cho] Lifestyle culture company LF (CEO Kyusik Oh)'s leading menswear brand Maestro launched the ‘Flying Suit’ on the 25th to provide businesspeople with a comfortable work life ahead of the full heat of summer.

The Flying Suit was created to solve the long-standing concerns of men who need to wear suits in various situations during hot weather, including many office workers who require formal attire, ‘Jachuljok’ who commute by bicycle, ‘Chwimijok’ who enjoy various leisure activities after work, and grooms-to-be preparing for summer weddings.

It features thin and soft wool and silk blend materials from renowned Italian luxury fabrics such as Zegna, Loro Piana, Colombo, and Piacenza, minimizing lining and accessories to weigh more than 100g less than typical spring and summer suits. The shoulder pad thickness has been boldly reduced while developing an optimal pattern that enhances mobility, eliminating the stiffness and discomfort often pointed out in the shoulder area of jackets.

The suits are released mainly in navy, charcoal gray, and brown?the colors most favored by men?in clean solid styles and sophisticated melange styles. Additionally, stylish patterned suits reflecting this season’s fashion trends, such as various sizes of checks, stripes, and herringbone patterns, are also available, allowing customers to choose according to their preferences.

Yun Seonghyuk, LF Maestro team leader, said, “The key element of suits that men frequently wear even in hot weather is lightness,” adding, “We are introducing the new ‘Flying Suit’ with a light weight and comfortable fit that does not feel stuffy even after long hours of wear, aiming to reduce customers’ fatigue during the summer.”

Meanwhile, Maestro’s Flying Suit is available at Maestro stores nationwide and LF’s official online shopping mall LF Mall, where a special event related to the product will be held until the 7th of next month.