본문 바로가기
bar_progress

Text Size

Close

NewBusPhone Strengthens Pre-Order Gift Benefits for Galaxy S20, Gains Popularity on Online Sites

NewBusPhone Strengthens Pre-Order Gift Benefits for Galaxy S20, Gains Popularity on Online Sites

Since the Galaxy S20 series was launched on the 27th, various responses have emerged from each carrier. Among the SKT pre-orders for the Galaxy S20 Plus, the SK-exclusive Aura Blue color was the most popular among Aura Blue, Cosmic Gray, Cloud Blue, and Cloud White. Among all Galaxy S20 pre-order customers, men in their 30s and 40s accounted for 40%, ranking first, while women in their 30s and 40s accounted for 20%.


Looking at the reservation proportions by model in the Galaxy S20 series, the Galaxy S20 Ultra, Galaxy S20 Plus, and Galaxy S20 ranked in that order, showing a ratio of 5:3:2. As initially expected, the Galaxy S20 Ultra, equipped with a 108-megapixel camera, took first place. While the Galaxy S20 and Galaxy S20 Plus feature 3x optical zoom and 30x digital zoom, the Galaxy S20 Ultra is equipped with a significantly different 10x optical zoom and 100x digital zoom.


Meanwhile, Samsung Electronics has not specified exact target quantities, but according to foreign media, it is known to have set a target of around 400,000 units. On the other hand, the number sold during the pre-order period was 360,000 units, falling short by about 40,000 units. Accordingly, Samsung Electronics extended the Galaxy S20 pre-order period, considering the consumer sentiment contraction due to the ‘COVID-19’ situation.


The smartphone group purchase cafe ‘NewBusPhone,’ which is accelerating the clearance of old model inventory, launched a promotion offering the Galaxy Note9 512GB model at a price in the 100,000 KRW range, marking the start of the old model inventory clearance event. Subsequently, the promotion expanded to the Galaxy Note10, making it available for purchase in the 400,000 KRW range, while the Galaxy S10 series was priced at 70,000 KRW for the standard Galaxy S10 and in the 100,000 KRW range for the premium Galaxy S10 Plus.


Along with the clearance of old model inventory, the Galaxy S20 series pre-order event is also proceeding successfully. Due to the maximum additional support of 300,000 KRW, which had been a hot topic, the cafe’s Galaxy S20 series pre-order event is providing an additional wireless charging pad.


The benefits attracting consumer attention include additional coupons for Galaxy Buds 2nd generation given to Galaxy Z Flip buyers and Galaxy S20 series pre-order customers, allowing consumers to purchase Galaxy Buds Plus, normally costing 99,000 KRW, for free. Samsung Electronics’ gifts include a ‘Galaxy Home Mini’ or ‘Nemonic Printer’ along with a Galaxy Buds Plus discount coupon.


For the Galaxy S20 series, the official subsidy was set at a maximum of about 270,000 KRW, leading to opinions that choosing the selection contract offers higher benefits than the official subsidy.


Furthermore, since the cafe’s benefits are presented as an unprecedented promotion, there are many similar companies, so consumers need to carefully verify. As only a very limited quantity is expected to be distributed, quick decisions seem necessary to secure the Galaxy S20 series stock smoothly.


For more details, please check the Naver cafe ‘NewBusPhone.’


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Special Coverage


Join us on social!

Top