SK C&C Completes Advancement of NH Nonghyup Bank Financial Product Mall System

Providing Customer-Friendly Big Data-Based Customized Financial Services

[Asia Economy Reporter Jin-gyu Lee] SK C&C announced on the 24th that it has completed NH Nonghyup Bank's 'Financial Product Mall System Advancement Project.'

This project was promoted to provide big data-based customized financial services favorable to customers by considering the financial tendencies and economic situations of NH Nonghyup Bank customers.

In this project, SK C&C advanced the financial product mall system that NH Nonghyup Bank customers can use. As a result, not only the younger generation familiar with smart banking but also the middle-aged and elderly familiar with internet banking can receive financial products suited to themselves.

When applying for a loan by accessing NH Nonghyup Bank's smart banking application or internet banking, the optimal loan product suitable for one's situation is immediately presented. If more detailed consultation is desired, customer service is conducted in the preferred method such as video chat, text chat, or phone.

The NH Financial Product Mall system suggests favorable financial products to customers even without being asked. Depending on the characteristics of financial transactions and product interest, it informs customers of financial products that are even 0.1% more advantageous. New financial product subscriptions or changes are possible anytime, 365 days a year, through PC, mobile, or tablet.

To this end, SK C&C revamped 142 major systems and services in 8 sectors centered on NH Nonghyup's financial product mall system, including ▲Digital New Products ▲NH Propose ▲NH Smart Notification App ▲Deposit and Withdrawal Notification Service. Kim Man-heung, head of SK C&C's Finance & Strategy Digital Division, said, "The financial product mall is a core infrastructure system of NH Nonghyup's customer-centered digital financial services," adding, "We will continue to strive to support the realization of digital financial services that make all NH Nonghyup customers happy."