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"MZ Generation Targeted"... Eight Seconds Collaborates with Artist Noh Sang-ho

"MZ Generation Targeted"... Eight Seconds Collaborates with Artist Noh Sang-ho

[Asia Economy Reporter Yujin Cho] Samsung C&T Fashion Division's manufacturing and distribution integrated (SPA) brand Eight Seconds announced on the 11th that it has launched a collaboration collection with artist Noh Sang-ho.


Artist Noh Sang-ho, known for his work on the album cover of musician Hyukoh, has showcased sensory drawings (paintings) based on storytelling by editing and recombining materials collected from social networking services (SNS) and other sources.


This collaboration product line consists of a total of 13 styles including casual wear such as hooded T-shirts, sweatshirts, shirts centered around pink, white, and yellow colors, as well as accessories like bags and hats.


Heo Joon-seok, head of the Eight Seconds Product Team 2, said, “We proposed a ‘hip’ casual style for the spring season by combining fashion and art favored by millennials,” adding, “Eight Seconds will continue to collaborate with emerging artists and designers favored by the millennial generation.”


This collaboration collection is available at 49 Eight Seconds stores nationwide and on Samsung C&T Fashion Division’s integrated online mall SSF Shop.


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