[Asia Economy Reporter Yujin Cho] Dongkook Pharmaceutical's dermocosmetic brand Centellian24 will launch the functional cream 'Madeca Cream Active Skin Formula' (Madeca Cream Season 5) through a GS Home Shopping broadcast on the 8th.
Madeca Cream Active Skin Formula contains Dongkook Pharmaceutical's core ingredient, Centella Asiatica quantitative extract (Byeongpul Teca), which helps improve the skin barrier damaged by aging and various external stimuli, and tightens the loosened skin pattern density to be denser and firmer.
The product enhances the anti-aging effects that improve wrinkles and elasticity by adding Dongkook Pharmaceutical's proprietary technology ingredients and exclusive components, Byeongpul Oil and Byeongpul Protein™ to the existing Madeca Cream, and strengthens the radiance effect known as "Madeca Glow." In addition, the bio-active method was applied to increase the absorption of active ingredients compared to the existing product.
A Centellian24 representative said, "Madeca Cream, which embodies Dongkook Pharmaceutical's 50 years of dermatological science know-how, has recorded cumulative sales of about 15 million units since its launch in 2015, and we upgrade its efficacy every year when releasing new versions."
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