Lotte Mart to Hold 'M Coupon Member Day' on February 1... Up to 50% Discount

[Asia Economy Reporter Seungjin Lee] Lotte Mart has designated the 1st of next month as 'M Coupon Member Day' and will hold a half-price event for M Coupon app members along with a first-come, first-served coupon issuance event.

The 'M Coupon Member Day' event is prepared exclusively for customers who have installed the M Coupon app and registered as members, unlike previous events that were open to all customers.

The 'M Coupon app' is Lotte Mart's representative coupon app launched in 2015 to ease customers' price burdens. It is used by an average of 1 million people monthly, and last year, customers downloaded and used over 15 million coupons.

As part of the ‘M Coupon Member Day’ on February 1st, customers can participate in a first-come, first-served event by accessing the M Coupon app daily at 10 AM, 2 PM, and 6 PM until the 31st. At 10 AM daily, a 20,000 KRW discount coupon will be issued to the first 5,000 people, and at 2 PM and 6 PM, 10,000 KRW discount coupons will be issued to the first 10,000 people each time.

Additionally, a ‘New Member Promotion’ will be held for customers who have not yet joined the M Coupon app until the 31st. Customers who register during this period will automatically receive a coupon for exchanging ‘Shin Ramyun 5-pack’ at stores within 7 days from the registration date via the app.

During the event period, Lotte Mart will offer major daily necessities such as seasonal fruits at up to 50% discounted prices.

Jihyun Byun, Marketing Strategy Team Leader at Lotte Mart, said, “This event was planned to reduce customers’ shopping basket price burdens. We hope that not only existing M Coupon users but also new members will not miss the discount benefits available for just one day.”