Musinsa Releases Limited Edition Collaboration with Jinro and Covernat

[Asia Economy Reporter Yujin Cho] Online fashion store Musinsa announced that it will release a limited edition collaboration between HiteJinro's soju brand Jinro and Korea's leading casual brand Covernat starting from the 28th.

The Jinro x Covernat edition will be launched with a total of 11 items, including three types of clothing such as a hooded zip-up, crewneck shirt, and short-sleeve T-shirt, seven types of accessories including a tambourine bag, PVC bag, phone case, and grip tok, as well as one mug.

The Jinro hooded zip-up features a color reminiscent of Jinro's signature character, the blue toad, and a design where zipping the zipper all the way up to the top completes the toad character, adding a fun element.

The Jinro tambourine bag, which faithfully reproduces the soju bottle cap, stands out with details such as a wire inserted between the zipper to create the bottle cap art. In addition, witty products such as a transparent PVC bag that captures the transparent feel of Jinro Is Back and a mug featuring the logo artwork of both brands are introduced.

To commemorate the collaboration between HiteJinro and Covernat, the Jinro Gold Toad, which is said to bring New Year's luck, will be sold exclusively through the Musinsa raffle. The price is 2,020 KRW, and any Musinsa member can participate via the mobile app.

Along with this, Musinsa will hold an additional limited raffle of 400 units for the Chamisul backpack, which sold out within five minutes of release and caused a sensation.