"A Special White Day Experience"...A Journey of the Five Senses with Sulwhasoo

Sulwhasoo Launches KakaoTalk GiftX Season 5
First-Come, First-Served Sales via KakaoTalk Gift Until March 22

Amorepacific's global luxury beauty brand Sulwhasoo is launching "KakaoTalk GiftX Season 5" to mark White Day. This season is composed exclusively of programs that can only be experienced at "Bukchon Sulwhasoo House," making it even more special.

KakaoTalk GiftX is a service that goes beyond products to gift an offline experience designed by the brand. Sulwhasoo planned this program to convey its brand philosophy, which is rooted in Korean heritage and its ginseng story.

The experience program runs for about 80 minutes. It begins with a space tour and exhibition docent program that introduces the brand's heritage and aesthetics. On top of that, guests can fully experience everything about Sulwhasoo with all five senses through a variety of content, including a bath bomb class accompanied by ginseng tea, dessert and F&B experiences, photo shooting, and gift offerings.

In particular, Season 5 is open only to customers who receive the collaboration product created with artist Eo Jihye. Eo Jihye is an artist who has continued to express emotions and energy in abstract forms, and through this collaboration, the colors and sensibilities of her work have been reflected throughout the entire experience program.

The Sulwhasoo KakaoTalk GiftX Season 5 product will be sold on a first-come, first-served basis via KakaoTalk Gift until March 22. The offline program will run three times a day (11:00 a.m., 1:00 p.m., and 3:00 p.m.) from March 3 to March 29. Bukchon Sulwhasoo House, where the experience takes place, is open from Tuesday to Sunday and closed every Monday.