GC Green Cross Bmax Tops 'Brand Hall of Fame' for Five Consecutive Years

Customer Satisfaction Recognized in the Functional Vitamin Category

GC Green Cross announced on January 22 that its functional vitamin brand, Bmax, was named No. 1 in the functional vitamin category at the '2026 Korea Brand Hall of Fame', marking its fifth consecutive win.

At the '2026 Korea Brand Hall of Fame' awards ceremony, a GC Green Cross representative is taking a commemorative photo. GC Green Cross

The Korea Brand Hall of Fame is an awards ceremony organized by the Industrial Policy Research Institute and sponsored by the Ministry of Trade, Industry and Energy. Winners are selected based on a comprehensive evaluation of business performance, brand value, customer satisfaction, and marketing achievements. Bmax received high marks in the customer satisfaction category.

Bmax is an over-the-counter vitamin supplement that contains a balanced blend of more than 10 types of vitamins and minerals, including the vitamin B group. The recently launched 'Bmax Jet' features enhanced active vitamins, which are designed to further improve the relief of neuralgia and reduce fatigue.

Lee Jungwoo, Head of the CHC Division at GC Green Cross, said, "We are constantly striving to introduce new product lineups that reflect changes in modern dietary habits and lifestyles. I am delighted that winning the 'Brand Hall of Fame' for five consecutive years seems to be the result of these efforts." The Bmax lineup is available as an over-the-counter product and can only be purchased at pharmacies.