Bodyfriend to Exhibit 40 Products at CES 2026: "Era of K-Healthcare Robots"

Showcasing Products Including 733 and Da Vinci AI

Bodyfriend announced on January 7 that it will unveil its 'K-Healthcare Robot' at CES 2026, the world's largest home appliance and information technology (IT) exhibition.

The Bodyfriend booth view at CES 2026 held in Las Vegas, USA, from the 6th to the 9th. Bodyfriend

Bodyfriend will showcase the K-Healthcare Robot-positioned as the future industry and a niche market of physical AI-at CES 2026, held in Las Vegas, USA, from the 6th to the 9th (local time).

The '733', which won the CES 2025 Innovation Award, is a wearable AI healthcare robot that represents Bodyfriend's proprietary robotics technology. Its key features include the ability to stand up and sit down autonomously, assist users in sitting and standing, and actively extend the movement of human limbs based on an understanding of the musculoskeletal structure.

At CES 2026, Bodyfriend will unveil for the first time worldwide an upgraded model featuring 'ankle rotation' technology, and will present a group choreography performance to demonstrate the robot's movements.

AI features developed using the company's proprietary big data-based algorithms are also expected to attract attention. A representative example is the 'Da Vinci AI' healthcare robot, which measures stress levels using a PPG sensor (photoplethysmography sensor) and recommends suitable massages. For the first time, Bodyfriend will also introduce a function that combines user physical data-such as age, gender, height, and weight-with personality information from both Eastern and Western traditions, including Saju, zodiac signs, and MBTI, to provide the optimal massage recommendation.

A Bodyfriend representative stated, "Healthcare robots have already captured about 50% of the domestic massage chair market, and overseas sales have surged more than twofold compared to the previous year, transforming the market landscape. With the AI healthcare robots showcased at this CES, we aim to usher in an era where anyone can experience deep massages at home and receive optimal solutions by having their biometric signals analyzed by AI."

At CES 2026, Bodyfriend will set up a 157-pyeong (approximately 5,200 square feet) booth in the Central Hall, the main exhibition area of the Las Vegas Convention Center (LVCC), and will unveil a total of 40 products across 21 categories.