[Today’s Pick] "See Son Heungmin and Messi Together"... HanaTour Launches LA Sports Live Match Tour

A Sports Tour Connecting MLS, NBA, and MLB Live Matches

On January 7, HanaTour announced the launch of its "Western US MLS Live Match Tour" products, focusing on Los Angeles (LA), which is gaining attention as a sports tourism destination for soccer, basketball, baseball, and more.

Last year, as Son Heungmin transferred to the American professional soccer team LAFC and global soccer stars including Lionel Messi played in the league, interest in Major League Soccer (MLS) among Korean soccer fans has risen significantly.

The Western US MLS Live Match Tour by HanaTour features the option to watch one or two consecutive MLS LAFC matches, as well as packages that include NBA and MLB games. The itinerary and travel routes are optimized so that domestic sports fans can enjoy soccer, basketball, and baseball all at once, ensuring high satisfaction.

First, three products have been prepared that allow fans to watch the highly anticipated match between Los Angeles FC (LAFC) and Inter Miami CF on the opening day of the 2026 MLS season (February 21).

The "Western US NBA & MLS Live Match 7 Days (departing February 18)" package, which sold out early, includes not only MLS matches but also NBA games between the Golden State Warriors and Boston Celtics, and the Los Angeles Lakers and Los Angeles Clippers.

Other products currently recruiting participants include "MLS 5 Days with Commentator Hwang Deokyeon" and "MLS Live Match LA Free Tour," both departing February 20, which focus on the MLS opening match and offer expert-guided or live match packages (including airfare, hotel, and tickets).

After the opening of the Major League Baseball (MLB) season in March this year, HanaTour also plans to offer a wider variety of MLB & MLS live match packages. This reflects the high popularity of teams such as the LA Dodgers and San Francisco Giants, which feature prominent Korean players.

A HanaTour representative stated, "We are expanding our lineup of live match packages to reduce the hassle of preparing overseas sports tours-such as arranging itineraries, flights, hotels, and tickets-so that fans can focus solely on the games. We will continue to launch themed travel products linked to various global sports to offer customized trips for sports fans."