Pursuing Business Collaboration for Entry into the Middle Eastern Market
The Hanyang University Startup Support Group announced on January 8 that 'L4BOX,' a participating company in the university's Startup-Centered University Program, has signed a strategic memorandum of understanding (MOU) with Saudi Arabian technology and platform company OSARH. The agreement aims to create new markets focused on the Middle East and strengthen global cooperation.
L4BOX is a company participating in the Startup-Centered University Program operated by the Hanyang University Startup Support Group. Through this program, the company has been working to identify global partners and verify the feasibility of local business opportunities.
Under this agreement, the two organizations plan to collaborate on: jointly identifying new business opportunities; conducting proof-of-concept (PoC) and pilot projects that combine technology, platforms, and content; pursuing B2B, B2G, and public projects; and establishing a global partnership that connects the markets of both countries.
Ryu Changwan, Head of the Hanyang University Startup Support Group, stated, "This agreement by L4BOX is a meaningful example of a domestic startup pioneering new markets with overseas partners. We will continue to support promising companies so that they can achieve tangible results on the global stage."
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