Lee Boo-jin Enjoys Vacation in the US with Her Son Admitted to SNU... Makes Surprise Appearance on NBA Broadcast

Courtside Front Row: Seat Priced at $12,000
Smiling and Filming the Game as the Ball Rolls Forward

Lee Boo-jin, President of Hotel Shilla, was spotted watching an NBA game in the United States with her son.

According to the hotel industry on January 4, President Lee and her son Lim Donghyun were shown on local television attending an NBA game. They were at the Chase Center in San Francisco, where the Golden State Warriors played against the Utah Jazz.

Lee Boo-jin, President of Hotel Shilla, was spotted on the broadcast screen watching the NBA game between the Golden State Warriors and the Utah Jazz at the Chase Center in San Francisco, USA, on January 3, 2026 (local time), accompanied by her son. Online community capture

Sitting in the front row of the stands with her son, President Lee was seen filming the game with a Galaxy Z Flip smartphone in her hand. The broadcast briefly captured her applauding the players' performances.

Next to her, her son Lim Donghyun, wearing glasses and a casual T-shirt, was focused on the game as he watched the court intently. Lim is known to be an NBA fan, and in January of last year, he was also shown on the broadcast attending a local game with his mother. At that time, they watched the 2023-2024 NBA regular season game between the LA Clippers and the Miami Heat at Crypto.com Arena in Los Angeles.

A scene was also captured of Lee Boo-jin, President of Hotel Shilla, watching the game with her son Lim Donghyun on the right side of the screen. January 3, 2026. Photo by Reuters Yonhap News Agency

During the game, a ball that Golden State guard Gary Payton II missed on a pass bounced out of bounds and rolled toward President Lee's knees as she sat in the front row. She flinched for a moment but then smiled as if she found the situation amusing.

President Lee's seat was estimated to be courtside in the first row, adjacent to the players' bench. The ticket price for that seat is reported to be about $12,000 (approximately 17.35 million won). The Golden State Warriors' home arena is known for having some of the most expensive ticket prices in the NBA.

Meanwhile, Lim Donghyun was admitted to the Department of Economics at Seoul National University this year through the early admission process. Having graduated from Whimoon Middle School and Whimoon High School in Gangnam-gu, Seoul, Lim made headlines for reportedly missing only one question on the college entrance exam.