Announcement of Kolon Sympathy 2026: "AXcellence 2026"
Aiming to Complete the Success Spectrum by Combining AI and Excellence
Kolon Group held its 2026 online opening ceremony on January 2 and reaffirmed its commitment to accelerating innovation and growth through the strategic use of artificial intelligence (AI).
Kolon Group held an online opening ceremony on the morning of the 2nd and reaffirmed its commitment to accelerating innovation and growth through the strategic use of artificial intelligence (AI). In its New Year's address, Kolon selected and announced the coined term "AXcellence 2026," which combines AI and Excellence, as the management message for the year, called "Kolon Sympathy." The photo shows a badge and bracelet featuring a prism image symbolizing the spread of the success spectrum. Kolon
In its New Year's address, Kolon Group announced "AXcellence 2026," a coined term that combines artificial intelligence (AI) and excellence, as the management message for the year under the theme "Kolon Sympathy." The message emphasizes the goal of fostering outstanding capabilities based on AI, accelerating growth, and expanding future value. In response to the era of major industrial transformation driven by AI technologies, Kolon Group expressed its intention to broaden perspectives and draw creative inspiration by actively utilizing AI platforms.
AXcellence underscores that success can only be achieved when all employees work together as one team, demonstrating teamwork. The company stressed the importance of embracing AI not merely as a tool for productivity improvement, but as a member of the one team. It also highlighted the need for strong execution in the field by first considering what can be accomplished and then implementing solutions.
This year's Kolon Sympathy badge image features a prism inspired by the group's CI triangle design. It expresses Kolon Group's determination to complete its unique success spectrum through the prism of AXcellence. Since 2013, Kolon Group has visualized its annual management message and shared it with employees in the form of badges and bracelets, continuing a unique culture of communication.
Since 2022, Kolon Group has maintained the tradition of having employees deliver the New Year's address. This year, the address was given by Noh Taehwan, Principal Researcher at Kolon Life Science, and Cho Hyunwoo, Deputy General Manager at Kolon Motors, both recipients of the "One & Only Award." The One & Only Award is given to employees who have demonstrated outstanding achievements and the highest level of expertise within Kolon Group. Since joining the company in 2016, Deputy General Manager Cho has achieved remarkable results, including surpassing cumulative sales of 2,000 BMW vehicles. Principal Researcher Noh was recognized for leading Kolon Group's entry into new electronic materials businesses through the development of mPPO (modified polyphenylene oxide).
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