Royal Canin Partners with Molly's to Open Experiential Store at Starfield Goyang

Customized Product Recommendations by Life Stage, Breed, and Health Condition
Expansion of Interactive Content for Pet Owners, Including Experience Zones and Educational Spaces

Royal Canin Korea, a global pet food brand, announced on the 29th that it has opened an experiential brand shop in collaboration with the pet specialty brand Molly's at Starfield Goyang in Goyang, Gyeonggi Province. The store will operate year-round.

Molly's is a brand that has established its presence in the premium pet distribution market by offering pet products and pet-friendly spaces, mainly in major shopping complexes across the country. The company has maintained a long-term partnership with Royal Canin.

Exterior view of the Royal Canin experiential brand shop located in Starfield Goyang. Provided by Royal Canin Korea.

This experiential brand shop was created based on the partnership built between the two companies, aiming to provide pet owners with a more professional shopping environment and tailored nutrition solutions. The shop goes beyond simple product sales by offering nutrition consultations and experiential content to support the healthy lives of pets.

At the store, customized product recommendations are provided based on the age, breed, health condition, and lifestyle of cats and dogs. There is also a photo zone where owners and their pets can take pictures together, as well as an exhibition space introducing the history of the Royal Canin brand and its nutritional philosophy.

Additionally, the shop features a space for small-scale seminars and classes for pet owner education. Royal Canin plans to offer scientifically based pet nutrition information through regular nutrition education programs.

Park Jiwan, Director of Royal Canin Korea, said, "This brand shop was designed as a space where pet owners can experience Royal Canin's expertise and philosophy more intuitively," adding, "Through our collaboration with Molly's, we will provide a deeper brand experience offline as well."