Moments Company, Operator of "Beplain," Surpasses 10 Billion Won in November Sales

43% Year-on-Year Growth
Comprehensive Expansion in the US and Asia

Moments Company announced on December 18 that its monthly sales exceeded 10 billion won in November, achieving its highest-ever monthly performance. This figure represents a 43% increase compared to the previous year.

The company explained that orders through domestic distribution channels for its skincare brand "Beplain" increased, while overseas sales also grew steadily. In particular, the U.S. market saw sales surge more than tenfold year-on-year on Amazon and TikTok Shop, driven by increased brand awareness through influencer collaborations. Beplain plans to expand its distribution network to offline channels, starting with Olive Young in the United States.

In Vietnam, the new "Cica PDRN" line sold out 10,000 units within two weeks of its launch. Additionally, the brand contributed to sales growth by performing well during China's Singles' Day and Japan's Megawari events.

In Korea, Beplain recorded its highest-ever sales during the "Mujinjang Winter Black Friday" event held by Musinsa in November. Beplain currently offers K-beauty products such as cleansing, toner pads, skincare, and sun care items from lines like Mung Bean, Cicatereol, and Sun Muse in over 30 countries worldwide. The company expects the proportion of overseas sales to expand to 55% this year.

Jung Yunjin, CEO of Moments Company, stated, "This year will mark the first time that overseas sales surpass domestic performance," adding, "In 2026, we will solidify our leadership in the domestic market while achieving continuous growth through bold investment and execution in our overseas business."