Free Admission and Activities
Open Until March 1 Next Year
Woongjin ThinkBig announced on December 17 that it will operate the brand experience zone 'ThinkBig Script Research Institute' at the National Museum of World Writing Systems in Songdo, Incheon during the winter vacation.
This experience zone was created through a collaboration between Woongjin ThinkBig and the National Museum of World Writing Systems, which promotes the value of scripts from around the world and Hangul. The focus is on highlighting the importance of scripts as the starting point for literacy and critical thinking, through Woongjin ThinkBig’s educational services that connect Hangul, reading, and learning.
The 'ThinkBig Script Research Institute' is located in a dedicated space on the second floor of the museum and consists of three main concepts: ▲Learning-to-Read Experience Zone ▲Literacy Experience Zone ▲Smart Experience Zone.
Exterior view of the ThinkBig Character Research Institute inside the National World Script Museum in Songdo, Incheon. Woongjin ThinkBig
At the experience zone, visitors can try Woongjin ThinkBig’s flagship Hangul learning workbook 'Hangul Kkaechigi', the 'Woongjin Book Club' which offers access to about 15,000 reading materials, 'Woongjin SmartAll' which provides personalized learning courses based on grade and level, and 'ARpedia', an AI-powered reading solution. In the newly opened 'Ajangajang Playground' on the first floor, the 'Oh! Playing' playbook collection, which supports brain development in infants and toddlers, and the 'Chaek Dareun Gudok Baby' developmental play-learning series for babies are available.
To celebrate the opening of the experience zone, Woongjin ThinkBig is holding events for visitors. Those who take photos while experiencing the 'ThinkBig Script Research Institute' and share them on social networking services (SNS) will be entered into a weekly drawing to win a book set worth 300,000 won. In addition, visitors who apply for a free trial of the services at the experience zone will receive the newly launched Hangul edition of Nongshim Ansungtangmyun as a gift.
The experience zone will be open from Tuesday to Sunday every week until March 1 next year, operating from 10 a.m. to 5 p.m. Admission and all activities are free of charge.
A Woongjin ThinkBig representative stated, "The ThinkBig Script Research Institute was designed to allow children to experience Hangul, reading, and learning content all in one place, helping them broaden their learning through scripts. It offers enjoyable experiences for children and inspiration for parents regarding their children's education."
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