Biannual Liquor Event Runs from October 30 to November 12
Largest-Ever Festival in Conjunction with "Thank You Day"
Over 1,000 Products Featured, Enhanced Value-for-Money Selection
Lotte Mart and Lotte Super announced on October 29 that they will hold the "2025 Second Half Jooju (Juju) General Meeting" from October 30 to November 12 at Lotte Mart stores nationwide, warehouse-style discount store MAXX, the Grand Grocery Dogok branch, and 30 Lotte Super locations.
The Jooju General Meeting is the largest annual liquor event held by Lotte Mart and Lotte Super, taking place only twice a year, in the first and second halves. This year's second-half event will be held on the largest scale ever, in conjunction with the Lotte Grocery Shopping Festival "Thank You Day." A total of 1,000 liquor products will be featured across all categories, including whiskey, wine, beer, and highballs, and the value-for-money lineup has been strengthened to match the trend of rational consumption.
In the whiskey category, the popular "Old Forester (750ml)" and "1792 Small Batch (750ml)," known for their smooth and deep flavors, will be sold to L.POINT members at 32,800 won and 47,800 won, respectively. In addition, leading single malt whiskies such as "Macallan," "Balvenie," and "Glenmorangie" will be offered at discounts of up to 20%. On the online channel "Lotte ON Bottle Shop," premium whiskies such as "Hibiki Harmony," "Yamazaki DR," and "Macallan Sherry Oak" will be available in limited quantities on specific dates.
In the wine category, Lotte's signature value-for-money wines, the "L Wine 3 Varieties (Cabernet Sauvignon, Merlot, Chardonnay)," will be available at 4,990 won per bottle when purchasing two or more. The "Double Bubble Selection," which includes the champagnes "Piper-Heidsieck" and "Moet & Chandon," will be offered to L.POINT members at 135,000 won, while the "Double Blanc Selection," featuring New Zealand Sauvignon Blancs "Cloudy Bay" and "Oyster Bay," will be available at 69,900 won.
Limited edition wines created in collaboration with Chilean brands "1865" and "Vina Vik" will also be introduced. The "1865 Limited Red Blend," which has a similar profile to the existing "Heritage Blend," will be sold at 29,900 won, and two varieties of "Vina Vik Limited Edition A (Cabernet Sauvignon, Red Blend)" will also be available at 29,900 won each.
A "Wine Warehouse Clearance" event has also been prepared. Rare items such as the five major Bordeaux chateaux from France, cult wines, and imported wines scheduled to be discontinued, as well as daily wines, will be offered at discounts of up to 30%. In addition, at all Lotte Mart locations, customers who purchase more than 300,000 won worth of wine with the event card will receive an additional 40,000 won discount.
A wide variety of practical alcoholic beverages perfect for enjoying at home without burden have also been prepared. The "Grand Whale Blended Scotch Whisky (1.75L)," which offers price competitiveness through large-volume packaging, will be sold to L.POINT members at 22,900 won, and the large-volume Japanese sake "Sumo Sake (1.8L)" will be available at 17,900 won. The highballs "My Yuzuball, Shineball, Lemonball" will be available at 9,900 won for six cans, and the ultra-value sparkling beer "Quart (500ml)" can be enjoyed for 990 won.
Kim Woong, Head of the Liquor Division at Lotte Mart and Lotte Super, stated, "As the culture of drinking at home spreads and liquor consumption becomes more segmented, we have prepared a wide lineup ranging from premium to practical options to satisfy diverse customer preferences. The Jooju General Meeting is the largest year-end liquor festival jointly organized by Lotte Mart and Lotte Super, and we aim to provide customers with enjoyable and rational choices."
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