Hyundai Department Store Holds 40th Anniversary Exhibition at Apgujeong Main Branch

An Exhibition of Artworks by 40 Domestic and International Artists Inspired by the Main Branch

Hyundai Department Store announced on the 17th that it will hold the "Hyundai, Time Turned into Art" exhibition in celebration of the 40th anniversary of the opening of its Apgujeong Main Branch.

Customers are taking commemorative photos at the "Hyundai, Time Turned into Art" exhibition held at the popup zone on the 3rd floor of Hyundai Department Store Apgujeong Main Branch in Gangnam-gu, Seoul. Photo by Hyundai Department Store

This exhibition, held at the popup zone on the 3rd floor and Salon de H on the 5th floor of the Apgujeong Main Branch, features artworks created by a total of 40 domestic and international artists, all inspired by the Apgujeong Main Branch.

First, until the 30th, the 3rd floor popup zone will showcase sculptures utilizing the swan logo and signboard that symbolized Hyundai Department Store at the time of its opening in 1985. The highlight is the display of 40 swan sculptures, each uniquely reinterpreted by different artists, arranged around a replica of the original signboard.

At Salon de H on the 5th floor, a special exhibition featuring a variety of paintings and installation artworks will run until the 23rd. Notable pieces include "Collected Landscape" by Bang Jinta, "Wave" by Ryu Jian, and "Happy Birthday Everyday" by Talia Kit.