Korea Investment Management Holds "Surprise Event" to Celebrate 3rd Anniversary of ACE ETF Rebranding

Korea Investment Management announced on October 10 that it will hold a surprise event on October 13 to celebrate the third anniversary of its Exchange Traded Fund (ETF) rebranding. On October 13, 2022, Korea Investment Management changed its ETF brand to ACE.

As a surprise event, Korea Investment Management has arranged a "coffee truck." To mark the third anniversary of the rebranding, coffee trucks will operate at two locations: near Exit 5 of Yeouido Station and near the headquarters building of Korea Investment & Securities in Yeouido. The coffee trucks will be open for three hours from 7 a.m., and commemorative gifts will be given to the first 3,000 visitors.

For customers who cannot visit in person, there will also be an event on the ACE ETF KakaoTalk channel where coffee gifticons will be given away. The gifticons will be provided to 3,000 people selected by lottery. Detailed information can be found by adding the ACE ETF KakaoTalk channel as a friend.

This event was prepared for investors who have supported the growth of ACE ETF. Since the rebranding, Korea Investment Management has launched 53 new products. Seventeen ETFs have grown to have net assets of over 100 billion won. The ACE US 30-Year Treasury Active (H) ETF, which was listed in March 2023, continues to see net purchases mainly from individual investors. Among overseas bond ETFs listed in Korea, it is the largest, with assets totaling 2.3189 trillion won.

Compared to October 12, 2022, just before the rebranding, three ACE ETFs ranked among the top 10 ETFs with the highest net asset growth rate. Korea Investment Management is the only company with more than three products in the top 10. The three products are the ACE US S&P500 Bond Mixed Active ETF, the ACE KRX Gold Spot ETF, and the ACE US Nasdaq 100 US Treasury Mixed 50 Active ETF.

As a result of heightened investor interest, the net assets of ACE ETF surged by 579.17% compared to just before the rebranding, surpassing 20 trillion won. Its market share also rose from 3.99% to 8.02%. Among the seven asset management companies with ETF net assets exceeding 1 trillion won in 2022, Korea Investment Management is the only one whose net assets increased by more than 500%.

Nam Yongsoo, Head of ETF Management at Korea Investment Management, stated, "Thanks to the interest shown by investors over the past three years since the rebranding, ACE ETF has achieved remarkable growth. We have prepared the coffee truck as a token of our gratitude, and we hope to share some warmth on the chilly morning commute."

He added, "ACE ETF will continue to prioritize 'customer value orientation' as its top value, striving to supply necessary products to customers in a timely manner and to ensure stable management."

All products introduced in this article are performance-based dividend types, and principal loss may occur depending on investment results.