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'Investment Platform Innovation' Mirae Asset Global Investments Introduces AI Assistant

Mirae Asset Global Investments announced on September 1 that it has integrated and revamped its existing official website and the TIGER ETF website.


With this revamp, the previously separate "Mirae Asset Global Investments website" and the ETF-exclusive "TIGER ETF website" will now be operated as a single integrated platform. Users can navigate to the respective pages by selecting the Mirae Asset Global Investments or TIGER ETF tabs located at the top right of the website.


The new homepage features an "AI Assistant" on its main screen. This personalized search service analyzes user-entered keywords using AI and provides relevant products, content, and news. For example, entering the keyword "United States" will display product information such as TIGER US Nasdaq 100, TIGER US S&P 500, and TIGER US Tech TOP10 INDXX, along with a variety of related content. Investors are expected to easily access a wealth of investment information without needing to enter precise keywords.


The website incorporates a user-friendly design to help even first-time visitors quickly find information. In line with global asset management trends, unnecessary elements such as excessive design or color have been removed, and products and investment themes are arranged intuitively. The main page allows users to view "Featured Products" and "Investment Focus" at a glance, making information searches even more efficient.


To celebrate the website revamp, Mirae Asset Global Investments is holding a variety of customer events. Through a drawing, 1,000 new and existing members who sign up by October 15 will receive a "TIGER ETF Fall Picnic Goods Set." In addition, events for the newly introduced "AI Assistant" search bar and reviews of TIGER ETF goods are also being held. Detailed information is available on the new website.


Lee Seungwon, Head of the Digital Platform Division at Mirae Asset Global Investments, stated, "The integration and revamp of our website will serve as an important milestone in upgrading the investor experience," adding, "We will continue our best efforts to ensure that our customers can enjoy a new level of investment experience with Mirae Asset through ongoing digital innovation."

'Investment Platform Innovation' Mirae Asset Global Investments Introduces AI Assistant


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