NamuX to Showcase Wellness Robot with Artist Choi Youngwook

Participation in the Art Fair "Frieze Seoul"
NamuX to Unveil Wellness Robot in Collaboration with Choi Youngwook
Presenting "Rest and Healing" Through the Fusion of Art and Technology

On September 1, SK Intelecs announced that its wellness robotics brand, NamuX, will participate in "Frieze Seoul 2025" at COEX in Seoul, presenting a collaborative exhibition that fuses art and technology with artist Choi Youngwook.

The Frieze Art Fair, which will be held from September 3 to 6, is one of the world's most prestigious art fairs, attracting leading galleries and artists from around the globe each year. NamuX will participate in "Frieze Seoul 2025," unveiling its wellness robot, which is scheduled for release in the second half of the year, to the public. The company plans to introduce visitors to a new experience and standard of wellness.

SK Intelecs NamuX Exhibition Booth Bird's-Eye View

At this exhibition, NamuX will showcase its wellness robot alongside six representative works by Choi Youngwook. The exhibition theme is set as "Rest," which connects to the artistic world of Choi Youngwook, conveying a message of "rest and healing" for wellness life. The company explained that this embodies the NamuX brand philosophy that "technology should be oriented toward people."

An official from the NamuX exhibition stated, "NamuX, designed with the moon jar motif found in the artworks, features a restrained design, the pure white of moonlight, and the natural gray created by clay, aiming to deliver a gentle and warm sensibility to the space." The official added, "As a product that enables emotional interaction and as an existence that embraces people and spaces, NamuX provides 'rest' as a technology for people. Even before its official release, it has attracted significant attention in conjunction with Choi Youngwook's works."

Meanwhile, NamuX is a mobility wellness robot based on artificial intelligence technology. It is equipped with features such as: the "Air Solution," which autonomously moves to quickly and powerfully purify indoor air when its air sensor detects pollutants; the "Vital Sign Check," which measures five key health indicators in just 10 seconds using a non-contact method; and various situational AI care services, including interactive services. The robot is scheduled to be released in the second half of this year.