Vivid Colors and Patterns in Kids' Fashion... Lotte Department Store Busan Main Branch Opens "Belita and Boys"

The kids' fashion brand "Belita and Boys" has newly opened on the 6th floor of the Lotte Department Store Busan Main Branch.

This brand is gaining recognition as an infant and children's brand that stands out for its unique colors, attractive patterns, and delicate story-driven illustrations. It is enjoying great popularity as a go-to fashion choice for children's daycare and school outfits.

To celebrate the grand opening, the department store is offering a 20% discount on new fall arrivals until September 4. There is also a special promotion where customers who spend over 100,000 won will receive a limited edition character keyring.