Checking the Results of Movie Ticket Discount Coupons
through the Screening of "Zombie Daughter"
Kim Youngsoo, Vice Minister of Culture, Sports and Tourism, watched the movie "Zombie Daughter" at CGV Yeongdeungpo in Seoul on the 30th and met with audience members and filmmakers.
Kim Youngsu, the 1st Vice Minister of the Ministry of Culture, Sports and Tourism, is watching the movie 'Zombie Daughter' at CGV Yeongdeungpo in Yeongdeungpo-gu, Seoul on the 30th, and taking a commemorative photo with filmmakers and audience members.
This visit was arranged to check the on-site results of the "National Moviegoing Promotion Support Program (Movie Theater Ticket Discount Coupons)," which has been in effect since July 25. The ticket discount coupons received a strong response, with all coupons distributed within just three days. The actual usage rate also exceeded 50%, providing significant support for the recovery of the struggling theater industry. "Zombie Daughter" benefited the most from the discount coupon program. The film surpassed 5 million viewers within 26 days of its release, demonstrating the strength of Korean cinema.
About 150 teenagers currently enrolled in video industry education programs and college students majoring in film-related fields participated in the event. After the screening, Vice Minister Kim encouraged the audience during his stage greeting, saying, "You are the ones who will lead the future of Korean cinema." He also urged, "The issued discount coupons can be used until September 2, so I hope many people will visit movie theaters."
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