20 Institutions for People with Disabilities Nationwide
"Easy Home Appliance Project" Driven by Employee Participation
Distribution of Comfort Kits and Easy Reading Books
LG Electronics is expanding its initiatives to help customers with disabilities use home appliances easily and safely.
On August 27, LG Electronics announced that it is conducting the "Easy Home Appliance Project" in cooperation with the Korea Rehabilitation Association for Persons with Disabilities, a nonprofit organization, and Peach Market. The project is being carried out at 20 institutions for people with disabilities across the country, including Seoul, Changwon, Pyeongtaek, and Gumi, to teach customers with disabilities how to use home appliances. This initiative is being driven by the voluntary participation of employees and will continue until the end of this year.
LG Electronics is providing 600 units of its self-developed assistive accessory, the "LG Comfort Kit," to 20 welfare centers for people with disabilities, so that all customers-regardless of gender, age, or disability-can conveniently use home appliances. The company also provides guidance on how to use these kits to make appliances easier to operate. For example, they demonstrate how to attach the "Easy Handle" accessory, which helps open and close washing machine doors more easily, and explain how to use it with minimal effort.
LG Electronics employees visited the Yeongdeungpo Center for Independent Living of Persons with Disabilities in Seoul on the 26th to carry out the "Easy Appliance Project," which teaches easy and safe appliance usage methods. LG Electronics.
LG Electronics is also distributing 1,500 copies of the "Easy Reading Book," which is designed to help slow learners and children with developmental disabilities easily understand how to use and operate home appliances, as well as braille stickers for visually impaired users. In addition, the company provides safety education on proper appliance use, such as teaching correct microwave oven usage to prevent fire hazards, using the Easy Reading Book as a resource.
Last year, through a pilot operation of the "Easy Home Appliance Project," LG Electronics delivered 750 copies of the Easy Reading Book and 700 LG Comfort Kits to a total of 10 welfare centers.
The "Easy Reading Book" series covers refrigerators, air conditioners, vacuum cleaners, TVs, washing machines, and microwave ovens. To date, more than 20,000 copies have been published. The books have been well received not only by children with developmental disabilities but also as educational materials in general elementary schools. LG Electronics is preparing to officially publish the series as both print books and e-books within this year.
The "Home Appliance School One-Day Class," which was previously focused on slow learners and children and adolescents with developmental disabilities, is now being expanded to include non-disabled children as well. This program supports children in learning the electrical and mechanical principles of home appliances through play, helping them use appliances safely. To date, the program has been held 27 times in special education classes and at LG Electronics Best Shop locations, with 180 children and adolescents participating.
Going forward, LG Electronics plans to actively pursue initiatives to improve customer accessibility to home appliances and to provide a differentiated customer experience.
Yoon Dae-sik, Head of External Relations at LG Electronics, said, "We will continue to make various efforts so that all customers can experience greater convenience and use our products easily and safely."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

