Yeoju City in Gyeonggi Province has been selected for the 2025 Specialized Market Development Project hosted by the Ministry of SMEs and Startups and has officially begun promoting its 'Digital Traditional Market' initiative. As the first step of the project, on August 22, a free digital competency training for delivery app and shopping mall entry was launched at the Yeoju City Social Community Support Center, with around 40 local small business owners in attendance.
Yeoju City conducted a free digital competency training for delivery app and shopping mall entry on the 22nd. Provided by Yeoju City
This free digital competency training, targeting small business owners in Yeoju City, aims to strengthen merchants' online capabilities and support independent operations in response to the growing importance of online sales channels and revenue alongside offline markets.
During the first session, instructor Jung Yunmi from Warm & Runner provided a customer service training for online customer satisfaction, while representatives from LotteON and Gyeonggi Province Corporation explained how to join Baedal Teukgeup, a delivery service platform. Additionally, Seo Sangwon, CEO of Brand Story HK, delivered a lecture on small business mindset and customer service strategies. The curriculum was designed to help small business owners interested in online entry get closer to expanding their sales channels.
The next sessions are scheduled for August 26 (instructor Park Chorong from Bird On Company) and August 29 (instructor Jung Taeyeol, CEO of iTop). These will cover practical topics such as determining the best online entry methods for each store, tips for photographing and editing products using smartphones, and strategies for business growth utilizing AI.
Kim Youngsoo, Director of the Job and Economy Division, stated before the training, "As industries and customer touchpoints diversify, developing online shopping mall sales channels is becoming just as important as offline ones. I hope this training will serve as a strong foundation for the business growth and competitiveness of the small business owners who participated."
For more information on the free digital competency training for small business owners and how to apply, please visit the Yeoju City website. Inquiries can be directed to the Job and Economy Division at Yeoju City Hall.
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