On July 17, Samsung Electronics announced that it will hold events in collaboration with three professional baseball teams?Samsung Lions, KT Wiz, and Doosan Bears?using its new foldable smartphones, the Galaxy Z Fold7 and Z Flip7.
Starting today and throughout the regular season, Samsung Electronics will operate dedicated Galaxy Z Fold7 seats and a "Galaxy Home Run Zone" at Daegu Samsung Lions Park. Galaxy Z Fold7 devices will be installed in the rooftop seats, allowing visitors to watch baseball broadcasts on the smartphones and take commemorative photos. In the Galaxy Home Run Zone, located in the left outfield seats, a "Home Run Zone Event" will be held, where anyone who hits a home run in this area will receive a Galaxy Z Fold7 as a prize.
Visitors are experiencing the camera of the Galaxy Z Fold7 at the rooftop seats of Daegu Samsung Lions Park. Photo by Samsung Electronics
Events will also take place at Suwon KT Wiz Park, the home stadium of KT Wiz. From July 17 to 20 and from August 12 to 14, experience zones and selfie zones will be operated in conjunction with the "KT Water Festival" held at Wiz Park. Visitors can try out the Galaxy Z Fold7, Z Flip7, and Galaxy Watch8 series in the experience zone. In the selfie zone for baseball fans, visitors can take selfies with the Galaxy Z Flip7 and experience its generative editing features. The outfield electronic display board at the stadium will feature a Galaxy Z Flip7 frame. On August 13, "Galaxy Day" will be held, including a cheering event for fans.
At Jamsil Baseball Stadium, the home of the Doosan Bears, a Galaxy Experience Zone will be set up during home games on July 23-24 and August 26-28. Visitors can take commemorative photos with a giant screen designed in the shape of the Galaxy Z Fold7 as the backdrop.
In addition, during each club’s event period, Samsung Electronics will operate the "Mascot Seungyo (Victory Fairy) Selfie" and "Hidden Photo PICK" programs at Daegu Samsung Lions Park, Suwon KT Wiz Park, and Jamsil Baseball Stadium.
However, the events may be postponed if games are canceled due to rain.
Jang Soyoun, Executive Vice President of Samsung Electronics Korea, stated, "We planned this marketing campaign to connect more closely with baseball fans through the Galaxy Z Fold7 and Z Flip7 during the heated regular season of professional baseball," adding, "We hope fans will create lasting and memorable moments with our new foldable devices as they share in the excitement of passionate cheering."
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