Participation from 16 Renowned Bakeries
Backpacker announced on the 15th that its handmade platform Idus will be hosting the online "Idus Dessert Festival" in collaboration with renowned bakeries from across the country until August 15.
This event was organized to introduce unique dessert brands from different regions?such as Seoul, Daejeon, and Daegu?to customers who find it difficult to engage in outdoor activities during the heatwave season, and to provide an opportunity to easily purchase popular items that have gained fame on social networking services (SNS). Sixteen participants, including famous bakeries such as Teddy Bear House?known as one of the "Top 3 Croissants in Seoul"?and leading creators from Idus, will take part in the festival.
To celebrate the launch of this online pop-up, Idus has prepared a variety of discount offers. These include: a 2,000 won discount coupon for first-time buyers and D+ membership holders; a dessert sale with discounts of up to 72%; daily benefits for early customers at noon; and an "Anniversary Registration Event" where popular desserts are given away.
Kim Donghwan, CEO of Backpacker, stated, "We will continue to present special exhibitions and events unique to Idus in order to support the expansion of online sales channels for small business owners."
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