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LocknLock Targets Local Market by Participating in 'HGH India'

"Preparing to Establish Indian Subsidiary...
Introducing Customized Products"

LocknLock announced on July 7 that it participated in India's largest home and lifestyle exhibition, 'HGH India.'


HGH India, held from July 1 to July 4, is India's largest B2B (business-to-business) exhibition specializing in household goods and is held twice a year. This year's exhibition featured 700 brands from 33 countries around the world, and attracted 40,000 visitors from 650 cities across India.


LocknLock Targets Local Market by Participating in 'HGH India' LocknLock participated in India's largest home and lifestyle exhibition, 'HGH India.' LocknLock

LocknLock mainly showcased its best-selling products that are popular among Indian consumers, focusing on the 'Metro Tumbler Series,' as well as airtight containers such as 'Classic Plus' and 'Bisfree Modular,' cookware, and small home appliances. The 'Fresh Smart Keep,' an airtight container specialized for freshness preservation, the 'Freezer Fit,' a storage container designed for freezers, and the large-capacity premium tumbler 'Metro King' received positive reviews and were honored with the 'H-Circle Product Innovation Awards' at HGH India.


This year's exhibition featured a special pavilion themed around 'sustainability,' where LocknLock's beverageware and airtight containers were highlighted as key products related to environmental and sustainability topics.


Kim Youngil, Executive Director overseeing LocknLock's overseas business, stated, "As we are also working on establishing a local subsidiary in India, we will accelerate our efforts to target the local market through products tailored for Indian consumers and a variety of distribution channels."


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