Reflecting the Preferences of Traditional Cigarette Smokers
Terea Pearl Capsule Lineup Expands to Five Varieties
Korea Philip Morris announced that it will launch the capsule-type version of the Terea 25-stick tobacco, called "Terea Twilight Pearl," exclusively for the IQOS Iluma and IQOS Iluma i series of heated tobacco devices, on June 26.
"Terea Twilight Pearl" is characterized by its robust tobacco flavor, and when the capsule embedded in the stick is crushed, it transforms into a unique refreshing taste. This new product has been released to cater to the preferences of adult smokers who want both the rich flavor of tobacco and a distinctive taste experience.
Terea Twilight Pearl will be available for purchase starting June 26 at IQOS official stores nationwide and convenience stores, with a suggested retail price of 4,800 won, the same as other Terea products.
With this launch, the Terea capsule-type product lineup expands to a total of five varieties: Terea Twilight Pearl, Terea Starling Pearl, Terea Arbor Pearl, Terea Sun Pearl, and Terea Oasis Pearl. Korea Philip Morris plans to continue introducing a diverse range of flavors to broaden consumer choice.
The IQOS Iluma i series and IQOS Iluma series feature the innovative Smartcore Induction System, which heats the tobacco stick from the inside without burning it, providing a consistently satisfying experience from start to finish. Since no ash or residue remains after use, there is no need to clean the device.
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